The site shows examples across sport, touring/cruiser and dirt/adventure-style motorcycles. Final fitment language should match your tested applications.
Use the alternate high-rise setup shown on the How It Works page and in Instruction Box #2.
Measure vertically from the handlebar mount to the handlebar grip.
For the standard setup, the supplied instructions show the tie-down hook passing through the small end loop before returning to the anchor point.
Visit How It Works and Videos for real motorcycle examples.